A Case Study in What it Takes to Lead a World Class CX Program That Delivers Financial Results
Updated:
February 27, 2025
TOPIC SUMMARY

Roxie Strohmenger’s presentation explores leading a world-class CX program that drives financial success. She emphasizes integrating CX with financial metrics, leveraging data science, hiring the right talent, understanding stakeholders, and continuously marketing CX’s value. Her strategic approach ensures CX is a key driver of revenue, profit margins, and long-term business growth.

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