Speaker

Shorouk is a CX leader with 13 years of experience in banking and diverse industries, specializing in customer-centric strategies, insights, and experience management. She is known for her expertise in embedding CX cultures and operationalizing VoC-driven programs that create seamless, impactful experiences. As a freelance trainer and keynote speaker, Shorouk has trained 750+ professionals in CX and consumer behavior. As a CXPA Regional Council Member, she actively advocates for elevating global CX standards. Passionate about transforming service delivery, she leverages consumer insights to drive engagement, loyalty, and business growth